Atmel to launch new products targeting IoT at Embedded World -

Atmel to launch new products targeting IoT at Embedded World


Embedded World 2014 – Atmel Corporation will be unveiling a number of new products that will drive smart, connected devices targeted for the Internet of Things (IoT) at Embedded World held in Nuremberg, Germany, February 25-27. Atmel’s new products and demonstrations will be held at its booth located in Hall 4A / #4A-220 .

The company will be unveiling a number of new products for the IoT market, including:

Embedded Processing

  • An expanded SAM D family of ARM Cortex M0+-based MCUs for consumer and industrial applications.
  • Cost-effective development kits integrating Atmel’s ARM Cortex A5 processor-based MPUs.
  • New automotive-qualified mXT1664S maXTouch controllers.
  • Winners from Atmel’s AVR Hero Design Contest.
  • New Atmel AVR MCUs, expanding the industry-leading 8-bit AVR family with new development kits and products to be introduced in 2014.


  • Highly integrated, ultra-low power Wi-Fi IoT module powered by Atmel’s Cortex M0+ MCUs.
  • Atmel’s SAMR21, a new family of Cortex M0+ based ultra-low power wireless microcontrollers targeting ZigBee and 6LoWPAN solutions.
  • A new family of automotive LIN (local interconnect networking) SBC (system basis chip) solutions to better connect in-vehicle systems.

Software and Tools

  • New Studio 6.2 integrated development platform (in beta) featuring a new debug probe with advanced debugging to accelerate time-to-market.

The company will also be showcasing AvantCar , its next-generation automotive center console concept with curved touchscreens highlighting Atmel’s XSense, maXTouch, QTouch, and 8-bit AVR MCU technologies.

Atmel’s Low-power MCU Expert Bob Martin will be presenting “Differentiating and Optimizing for Static and Active Microcontroller Modes” during the hands-on workshop: “Applying Optimizing Techniques for Ultra-low Power Microcontrollers” (Class 07) on Wednesday, February 26. In this 9:00 am – 5:00 pm CET day-long session, Martin will be presenting at 9:15 am CET.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.