Richard Nass is director of media/content, EE Times Group. His key responsibilities include setting the editorial direction for the various properties within EE Times Group, with a specific emphasis on design and products, as well the global Embedded Systems Conferences, ARM TechCon, DesignCon, and all custom events. Nass has been in the electronics OEM industry for over 20 years. Before taking on the his current role for EE Times Group, he oversaw the Embedded and Custom groups and the TechOnline DesignLine network of design engineering web sites. Prior to that, he spent six years as the editor-in-chief of Portable Design magazine, where he drove the editorial to new heights while launching a magazine and technical conference in China. Preceding that, Rich was a technology editor with Electronic Design magazine. Nass holds a BSEE degree from the New Jersey Institute of Technology.