CHUM works with RadioScape to develop subscription radio for Canada - Embedded.com

CHUM works with RadioScape to develop subscription radio for Canada

LONDON — CHUM has signed an agreement with UK based RadioScape to develop a digital radio receiver for its proposed CHUM Subscription Radio Canada (CSRC). CHUM's application for a broadcasting licence for a national multi-channel terrestrial subscription radio system, CSRC, is currently before the CRTC.

The deal sees CHUM and RadioScape work together to specify the digital radio receiver and broadcast infrastructure solutions needed to deploy subscription radio services. If a licence is granted to CHUM, RadioScape will supply broadcasting and receiving technology and equipment to be used by CSRC.

CHUM is one of Canada's leading media companies and content providers, owns and operates 32 radio stations, eight local television stations and 18 specialty channels, as well as an environmental music distribution division.

Paul Ski, executive vice president radio at CHUM, said, “We are pleased to be able to leverage RadioScape's extensive expertise in this area to provide consumers with a truly Canadian owned and operated subscription digital radio service. CSRC will deliver the best possible content while promoting and supporting the Canadian music industry.”

John Hall, CEO of RadioScape, added, “Our expertise in Software Defined Radio solutions for receivers and broadcast infrastructure means that incorporating the enhancements for subscription radio services is a straightforward exercise. The flexibility of our platforms means that companies can easily add new capabilities that exploit the power and success of radio's evolution into the digital domain.”

CHUM filed its application for CSRC to the CRTC in February 2004. If approved, CSRC, a Canadian owned, controlled and operated terrestrial based subscription radio service, will deliver 50 growing to 100 channels of content, all with CRTC prescribed levels of Canadian Content, for a monthly fee of $9.95.

In addition to its international licensing arrangements, CHUM's original content is seen in over 120 countries worldwide and is distributed via new media platforms, including interactive television, wireless services and exclusive CHUM-branded Internet properties;

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