Making new contacts and friends at ESC Silicon Valley 2017

October 31, 2017

Max The Magnificent-October 31, 2017

In my previous column, I mentioned that I was looking forward to meeting up with my chum, Richard Leach, at the forthcoming Embedded Systems Conference (ESC) Silicon Valley, which takes place December 5-7, 2017.

Richard is an Intellectual Property Attorney at Brooks Kushman, P.C., and his presentation this year focuses on The Latest Trends in the Legal Landscape of Software Licensing.

In addition to visiting with existing friends, I’m also looking forward to meeting new faces, as well as getting together with people I’ve only previously known through the Internet.

Meet people from around the world at ESC (Source:

Take Elizabeth Simon, for example. I first became acquainted with Elizabeth through comments she posted to my columns. Oftentimes, she managed to inform me I was wrong about something without actually using the word “idiot.”

Elizabeth Simon (Source: Elizabeth Simon)

As you’ll know if you’ve read any of her comments, Elizabeth is extremely knowledgeable about a whole raft of “stuff,” which is why we invited her to join our team of EEWeb Experts to answer questions posed in the Forums. Personally, I really like the way Elizabeth starts her EEWeb bio, which reads as follows:

Unlike many engineers, I didn't spend much of my childhood tearing things apart to see how they worked. I had a younger brother who was much better at that than I was. Instead, I mostly attempted to reassemble what he had taken apart. Sometimes these things even worked afterward. I was good at math and science, but I didn't discover engineering until I went off to college, at which time I proceeded to take all the microprocessor and digital logic classes I could fit in my schedule. Along the way I also became a ham radio operator.

Over the years, I've designed and built too many things to mention. I've also got a strong background in software, from assembly language to high-level languages. As a result, I've gained experience in all phases of design from concept to production, including test and diagnostic software generation and design optimization for ease of manufacture. Currently, my focus is applications requiring high reliability and fail-safe design (I hold several patents in this area).

Sometimes, you never get to meet people with whom you’ve become acquainted via the Internet. In this case, however, Elizabeth plans on attending ESC Silicon Valley. As Elizabeth told me: “I've been wanting to attend for the last couple years but couldn't because I was on a high priority project. Now that the project is successfully concluded, I can afford to take the time to attend.” What Elizabeth modestly failed to mention is that she will be a member of the panel for the Women in Engineering Panel & Networking Session.

Hopefully I’ll see you at Elizabeth’s session. Alternatively, if you see me ambling around, please feel free to stop me and say "Hi!" I'll be the one in the Hawaiian shirt. As always, all you have to do is shout "Max, Beer!" or "Max, Bacon!" to be assured of my undivided attention.

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