Freescale design challenge looks for the next 8-bit 'killer app' -

Freescale design challenge looks for the next 8-bit ‘killer app’


To promote its line of 8-bit MCUs, Freescale Semiconductor has just announced a application design contest open to embedded engineers and engineering students in the United States, Canada and Mexico.

The Black Widow $10,000 Design Challenge, which rewards the most inventive designs with cash prizes and high-profile recognition, includes free technical training and a discounted price for the USBSYPDER08 development tool supporting Freescale's MC9S08QG, MC9S08QD and MC9RS08KA families of 8-bit microcontrollers (MCUs).

Registration for the design challenge opens Jan. 15 and closes April 6, 2007. For additional information about entry requirements, official rules, the design selection process and winner notifications, go to

According to Mike McCourt, vice president and general manager of Freescale's Microcontroller Division, once registered, participants must follow three steps. First, they must participate in a short question and answer session on-line to test their knowledge.. In step two, they will participate in a short coding demonstration using Freescale's virtual lab on the DEMO9S08QG8 board. In addition, they will have the opportunity to purchase Freescale's USBSYPDER08 development tool at a 50-percent discount. In step three, contestants will submit their application concepts.

All entries must be submitted online by April 6. Entries may be submitted by individuals or groups. Each submission will be reviewed by a panel of Freescale judges for creativity, design efficiency, technical complexity, total Freescale product quantity, usefulness and overall application rating.

Freescale plans to announce the top 10 finalists on April 13. Each finalist will receive a $1,000 award. The finalists will be invited to build prototypes of their designs and submit them to Freescale for final judging. The grand prize winner will receive $10,000 and free admission to the Freescale Technology Forum (FTF) in Orlando, Florida, June 25-28, 2007. The second and third prize winners will receive $5,000 and $2,000 respectively.

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