Lantronix adds second Master Distributor for Europe - Embedded.com

Lantronix adds second Master Distributor for Europe

LONDON — ACAL Technology has expanded its sales distribution agreement with Lantronix and has become one of Lantronix European Master Distributors, providing value added resellers a local distributor within the region.

ACAL Semiconductors (part of ACAL Technology) will distribute Lantronix line of embedded and external device networking solutions, and will provide local support, product availability and in-region shipping capabilities making it even easier for resellers and partners to do business with Lantronix. In addition, ACAL will provide marketing, logistics, customer and project support throughout the European region.

Brad Painter, vice president of worldwide channel sales for Lantronix. “Joining forces with ACAL provides our solution providers and resellers with the opportunity to work with a true value-added distributor who furnishes the logistical, professional, and technical support resources they require.”

Acal Semiconductor initially signed a U.K. franchise agreement with Lantronix in 2003.

Lantronix recently appointed JADE Communications (Warrington, England) as European Master Distributor of its products to resellers in Europe, Middle East and Africa (EMEA).

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