Mentor exec joins Polish IP developer - Embedded.com

Mentor exec joins Polish IP developer

LONDON — Evatronix SA (Bielsko-Biala/Poland), a provider of silicon intellectual property (IP), has appointed Carsten Elgert as its Vice President of Marketing and Sales. Elgert joins from Mentor Graphics, where he served as European Marketing Director over the last 6 years.

Before becoming European Marketing Director, Elgert (right) served at Mentor as the European systems solutions manager previously being the managing director of VeriBest in Central Europe, until its acquisition by Mentor.

He has experience in sales and management positions at Intergraph Electronics, Cadence, SES, Caeco and Daisy Systems.

“In order to maintain the momentum of Evatronix in the market and further grow the company, we need to focus on a strategic marketing and sales approach,” said Wojciech Sakowski, Evatronix President and CEO. “I am very glad that we could get Carsten to finally join our company. His broad experience and proven success in technical, sales and marketing management positions within global enterprises will undoubtedly be a huge asset for us. I am sure that Carsten will leverage on his experience and introduce new standards and practices into our company, and these will turn into tangible profits for Evatronix.”

“Since I met Wojciech more than 10 years ago I have monitored this company, said Elgert. “Evatronix has a very strong technical offering. The highly skilled engineers and the ambitious sales and marketing team that I have the honor to lead now make me very excited of my new role.”

Evatronix IP cores are available directly or through the sales network of its strategic distribution partner, CAST, Inc. and the company employs over 75 engineers.

Related links and articles:

Polish IP core provider to bolster product and marketing efforts

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