Omron signs TTI across Europe - Embedded.com

Omron signs TTI across Europe

Ready to celbrate the new deal, from left: Sean Eley, European Distribution Manager, Omron, Glyn Dennehy, European Marketing Director, TTI Europe and Nigel Blakeway, Chief Operating Officer, Omron Components Business Europe.

LONDON — Omron Components has appointed TTI as a Europe-wide franchised distributor for its full range of component products in all national markets building on their successful partnership in France. The two companies also have a long standing and successful relationship in the USA.

Glyn Dennehy, European Marketing Director, TTI Europe. “Our initial activities with Omron have been focused on France where both companies have generated sales amounting to almost 100 percent fresh new business. Our intention is to continue with this type of value-add across all European countries.”

Historically, TTI’s growth has been fuelled through advances in the passive component industry. Extending the franchise with Omron Components Business Europe will enable the distributor to increase market share in the relay market and diversify its current portfolio to include a new range components including switches, sensors and connectors, as well as potentially fibre-optic switches.

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