PicoChip recruits for European expansion - Embedded.com

PicoChip recruits for European expansion

LONDON — PicoChip has appointed Patrick Barry as the company's VP of European Sales. He will be responsible for the development of PicoChip's business activities in all European countries and to drive market penetration for the company's picoArray-based wireless solutions.

Barry has more than 20 years sales and engineering experience in the semiconductor industry both in the US and most recently in the Nordic region. He joins PicoChip from Actel where he worked as Nordic Sales Manager. Prior to Actel he held similar responsibilities at PMC-Sierra and before that held regional manager positions with PMC-Sierra and Brooktree in California.

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