Rotthoff to lead Rutronik sales outside Germany - Embedded.com

Rotthoff to lead Rutronik sales outside Germany

LONDON — Frank Rotthoff has been appointed sales director Europe at electronic component distributor, Rutronik Elektronische Bauelemente GmbH, taking on responsibility for sales in 23 European countries outside Germany. He reports to Thomas Rudel, managing director of sales and marketing, while the management of the distribution activities within Germany remains unchanged under Manfred Machner.

In order to meet its the target of substantially expanding the international business across Europe, Rutronik will move ahead with the strategic alignment of its international distribution organization and the European harmonization of its service range and structures.

Initially Rotthoff worked in the machine, plant and process technology sector but since 1989 has been involved with semiconductors more recently with international management experience and responsibility in marketing with a strong emphasis on distribution with leading manufacturers of semiconductors.

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