Rutronik to represent JAE across Europe - Embedded.com

Rutronik to represent JAE across Europe

LONDON — JAE Europe, the interconnection manufacturer, has extended its distribution network by appointing Rutronik to handle its products throughout Europe.

The agreement covers France, Germany, Italy, Portugal, Spain and UK, together with the Nordic andBenelux countries and Eastern Europe. The two companies have had a successful relationship in France for eight years.

Rutronik, based in Germany but with a pan-European network, will stock key focus products from JAE Europe's range, targetingapplication areas including automotive, industrial, medical and instrumentation.

Peter Johnson, European distribution manager for JAE Europe, said, “Rutronik has grown rapidly based on the provision of sound technical and sales support in a number of our target application and geographic areas and we are confident that its activities will enhance our European offering.”

From left: Harunobu Ogawa, managing director, JAE Europe; Jorg Ciper, director Mmarketing Europe for electromechanical products, Rutronik; Noko Atherton and Peter Johnson, both of JAE.

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