Sharp tripped by engineering ego? - Embedded.com

Sharp tripped by engineering ego?

NEW YORK — Call me naive, but a quote in a Dow Jones report this week from Sharp President Takashi Okuda left me speechless.

When asked Thursday (Nov. 1) how the company reacted to changing market conditions, Okuda (below) reportedly said: “We lacked a sense of speed. . . The situation could have been different if we took steps more quickly.”

Hello?

How many years did it take for Sharp’s top management to come to that conclusion?

For that matter, how long will it take the CEOs of Japan’s large electronics companies to acknowledge their inaction, get off their backsides and do something?

To read more, go to Yoshida in Japan:

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